Do make sure your ‘voice’ (tone and language) is consistent.
Do be careful about what you share (“take care what you share”).
Do adhere to ‘Taking Care’ (Child Protection) guidelines.
Do talk about God! Share verses of Scripture, encouraging messages, etc.
Do plan your online activity. Think about times of the year eg Christmas events, back to school message.
Do share revelant information from the main PCI social media accounts.
Do respond to direct enquires to your accounts in good time. |
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Don’t express personal views or opinions. Remember, your purpose online is to represent the church and your congregation, not yourself.
Don’t share personal pastoral information about yourself, the congregation, or church organisations.
Don’t use the churches social media platforms to promote personal agendas, such as personal fundraising efforts, promoting a business you work for, etc.
Don’t direct/private message people on your church accounts, unless in response to a church-related inquiry.
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